How to Create Standout Content and Drive Traffic to Your Website by Daniel Smilansky. Available from <https://www.business.com/articles/how-to-create-standout-content/> [Nov 20, 2017]
Follow these four steps to create exceptional content and drive more traffic to their website.
To no one’s surprise, Google still cites links from authority websites as one of the top three factors (the other two being content and RankBrain, Google’s AI program that processes search results) that influence your ranking. Attracting traffic to your website without providing interesting content is analogous to driving a car without fuel; it simply won’t work.
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