Tips To Design Better Mobile App Usability

Tips To Design Better Mobile App Usability by techugo , Business Head, Techugo Pvt Ltd.  Available from <https://www.businesszone.co.uk/community/blogs/techugo/tips-to-design-better-mobile-app-usability> [July 19, 2017]


This app is nothing, but a heap of trash, do not download it…this review made me reach to cross the download process, and I thought myself great, since I was saved from a wrong app. I feel we all fall into such situation now and then, when we cancels the download, because it has the worst reviews about its usability, since we all want a perfect app, which fulfills our scale of expectation and requirement basket. Is it too much to ask for? I think no, because mobile apps are developed for a reason, and that reason only revolves around our convenience, and if we are not going to get it, then what purpose the mobile app is created for?….this is a perspective of users, who only look for the convenience and availability of different services at their mere click, but they find it disturbing if the mobile app is a burden than being a source of usability for them.

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3 Ways to Send Marketing Emails That Get Results

3 Ways to Send Marketing Emails That Get Results by Amanda Clark.  Available from <http://www.business2community.com/email-marketing/3-ways-send-marketing-emails-get-results-01886627#oY0GMsOxm3hLZPpx.99> [July 24, 2017]


Business owners don’t send marketing emails into the void. They send emails to their customers and leads, hoping something good will come of it—hoping they can boost brand loyalty, drive traffic to their website, or perhaps even close a sale. These laudable goals can only be achieved through quality emails, though—and unfortunately, in many businesses, email construction is something of an afterthought.
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Tips for Protecting Your Privacy on Public Wi-Fi Networks

Tips for Protecting Your Privacy on Public Wi-Fi Networks by Abel Anderson in Featured.  Available from <http://www.netnewsledger.com/2017/07/15/tips-protecting-privacy-public-wi-fi-networks/> [July 15, 2017]


Who would not want to enjoy the perks of free internet if it’s being offered at your favorite place? Imagine yourself landing in one of your favorite coffee shops and instantly getting your phone/tablet connected to the public Wi-Fi network offered by the same place. Now, you would want to post a check-in or a random update about your visit. When you’re getting to enjoy free Wi-Fi then you could do a lot of things – check your social networks, catch some latest news and updates, or maybe take a quick glance at your bank account balance while sipping your favorite coffee. The truth is, in today’s world, we are so much addicted to using the internet that we log into a public network without giving a thought to whether or not that network is safe for our device.

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Top Tips for Optimizing Email Campaign Performance

Top Tips for Optimizing Email Campaign Performance by James Glover.  Available from <https://www.martechadvisor.com/articles/email-marketing/top-tips-for-optimizing-email-campaign-performance/> [July 12, 2017]


While email continues to outperform every other digital marketing channel, email marketers must go beyond standard best practices to drive the best results. Coherent Path CEO James Glover explores three key areas to focus on now for immediate campaign performance optimization

The Direct Marketing Association has found that email marketing has an ROI of 3800 percent, while Salesforce’s “New 2016 State of Marketing Research Report” noted that “80 percent of marketers agree that email is core to their business.” With email outperforming every other digital marketing channel, the need to optimize email campaign performance remains high. While there are common practices that most email marketers employ to ensure their programs are successful – like basic segmentation, designing for mobile and including a call to action –  room to improve remains.

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6 Cold Email Secrets Revealed

6 Cold Email Secrets Revealed  by Itai Elizur.  Available from <https://smallbiztrends.com/2017/07/cold-email-tips.html> [July 12, 2017]


Email is perhaps the only relic of old-school internet marketing that still has legs.

The numbers don’t lie: billions of people still opt-in to mailing lists as businesses rake in approximately $44 for every $1 spent on email marketing. For many, especially those who’ve never seen a dime from email marketing, these stats seem baffling.

While it’s natural to associate email marketing with spammers and scammers, there are still ample opportunities to prospect and engage clients via email.

If you know how to make your cold messages stand out from the crowd.

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